Virtualization and the challenge of knowing what your customer understands

Customers only hear what is useful to them. There, I’ve said it out loud and now I’ll just wait for my lapidation to begin.

100% Virtualised? Let’s try for 99%

A lot of posts and talks from people involved in VMware and especially when we start talking about the Private Cloud talk about 100% virtualised data centres. And there’s always the nay-sayers like me who point out that there are niche applications which currently can’t be virtualised. These include applications which run specialist hardware and applications which have real-time requirements; in my world of Broadcast Media, these are often one and the same.

SUN ORACLE Exadata Version 2: Showing the power of ORACLE SUN

Clearly ORACLE is targeting IBM and NCR – Teradata products with the release of the SUN ORACLE EXADATA Version 2 platform. It was obvious listening to Mr. Larry Ellison, where he used the word “THEY” numerous times signaling towards IBM and NCR. Though it was not said during the presentation, “THEY” could include HP as well. At this point without the final approval of the SUN purchase, it wouldn’t make a lot of sense for ORACLE to make another enemy, HP.