Jeff Bezos has always advised to let your customers guide how you develop a product. In fact, one of the core missions of Amazon is to ensure, “every day to make every important aspect of the customer experience a little bit better.” This is clearly what you see when peeling back the onion on the data management company, Rubrik. Like the winged monkeys marching in the “Wizard of Oz”, Rubrik has charted a course in the data ocean that’s taken them from a scrappy startup with a very intriguing scale-out based value prop, to a clear contender for Enterprise data management needs. While there has been a lot of buzz around features and functionality within the product, I’d like to take a step back to analyze how I feel they hit the mark for enterprise deployments today in the first of a few blog posts focusing on the product directly.
Ars Technica published a look back at the rise and fall of Firewire.
Some highlights that jumped out to me: the connector was based on the original Game Boy connector, down to the pins. The original working name of the standard was ChefCat. Sony didn’t use the name “Firewire” in Japan because they thought it made Sony sound boring.
If data is locked in the datacenter, so are applications. The first step towards overcoming data gravity is to discard the concept of data locality and begin building a new infrastructure. Once data is “there”, in the cloud, applications may begin moving as well.
Rubrik’s that new backup solution that makes traditional backups a snap – pun intended. I’m a former Systems Administrator and there was absolutely nothing I hated more than managing backup jobs and reviewing why the backups failed all the time. I viewed backups as that thing I had to do each day as fast as possible, so I could get to the interesting parts of being a Systems Administrator like fielding support calls and patching servers. Hey, I was young and it was a phase I was going through, back off.
Excelero recently came out of stealth, and wants to provide the software layer to allow businesses to build a high performance scale out storage infrastructure. It’s a software only play, running on commodity hardware. That may not sound like the new hotness, but I’m here to tell you, Excelero is exciting!
We’re blogging live from Pure Accelerate 2017 in San Francisco! Join us for the keynote, starting at 9:30 AM Pacific, June 13, 2017
If I had to guess what the next buzzword was going to be in enterprise IT, “intent driven” seems to be the new hotness. For one, it sounds a lot more humanistic than saying automation. But it also represents a larger shift of companies moving away from the idea of how something has to be done, and toward looking for ways to implement how they want a given IT goal to proceed.
But as much as “intent driven” products seems to be catching on, we often see companies struggling to identify what is the actual intent behind their solutions.
Although most of the attention at NetApp’s “Data Driven” event yesterday in Boulder, CO was focused on the new HCI offering, my interest was aroused by a different announcement: NetApp is now powering an enterprise-class storage offering integrated with Microsoft Azure. In the long run, this move into the cloud might well prove more important than even a solid entrant in the hot hyperconverged infrastructure market.
Caching and tiering have been abused by marketing in enterprise IT, often used interchangeably, or simply when not applicable. Luckily, we’ve got a table, it’s round, and surrounded by storage experts. They’ll explain the technical differences between caching and tiering, how to identify which is being used, and what are the performance implications of each.