After years spent focusing on personal technology, businesses are increasingly turning back to the enterprise. The corporate IT market is much more dynamic and competitive, with a few very large “superpower” companies discovering their power to drive purchasing decisions. If a supplier can create an integrated “stack” of hardware and software, they can push product purchases that might otherwise be overlooked or postponed. This is the main reason that enterprise IT acquisitions work so well: Where a small company must fight to sell their product, a large one can hitch it to a much more strategic sale and have it pulled along.
What can Apple teach us about Enterprise IT? Apple and Enterprise IT, words which don’t really belong in the same sentence but perhaps we can learn quite a lot about the future of Enterprise IT by looking at Apple and its current strategy.
This week’s Tech Field Day roundtable discussion is an audio chat on the subject of stack wars – the creation of all-in-one “stacks” of IT equipment by the major vendors. These stacks have been quite a hot topic of discussion both inside Gestalt IT and in the community as a whole.
As some of you might have read, the stack wars have started. One of the bigger coalitions announced in November 2009 was that between VMware, Cisco and EMC, aptly named VCE. Hitachi Data Systems announced something similar and partnered up with Microsoft, but left everyone puzzled about the partner that will be providing the networking technology.
Rodney Haywood (Rodos) picks up the Stack Wars theme. Why is this happening? Is it good for end users? Where are IBM and Dell? What about the smaller players? What does this do to innovation? What about cloud?
We at Gestalt IT are not the only ones looking at the Stack Wars. We didn’t even come up with the name! In the spirit of community, we will be collecting links to other sites covering the topic on this page. Check back often as new links will be added frequently!
Just as public cloud computing is beginning to catch on, the enterprise data center world has been shaken up by the biggest IT product vendors. Rather than sit back and watch their wares commoditized, companies like Cisco, EMC, HP, and now HDS are stepping up to the plate with integrated “stacks” that include server, storage, networking, and management software. The next-layer players, VMware and Microsoft in particular, are joining hands, too, eager to support these stacks. To paraphrase the wise Jedi master, Yoda, “cloudy, the future is.” So, the stack wars have begun!